Amy Cook

    What was your favorite Marketing class at Auburn?

    My favorite Marketing class at Auburn was Personal Selling taught by Dr. Butler. I felt that Dr. Butler was able to combine required teaching material with real life scenarios to help students prepare for situations they would face when leaving Auburn. Some of the assignments forced student to veer out of their comfort zones and I believe we were better off for it.

   Is there one thing you could change about your Auburn Marketing Experience?

    Yes, I think professors and administrators should better inform students that they need to get their resume together junior year and prepare student to start interviewing at the beginning of their senior year. Students also need to be informed that internship and part-time jobs are a crucial part of finding your first post-college job and a resume without any work experience on it will be quickly overlooked.

Where are you currently living and working?

I live in Atlanta, GA and work a Carters ﺍ OshKosh B’Gosh.

Could you give us a brief description of your day to day work.

I work in the eCommerce Marketing Department and handle trafficking and keeping account of the daily promotions for both brands. I also, edit the promotions on the site when necessary, analyze the daily numbers and record the success of each promotion and marketing channel, correspond with agencies and affiliates we partner with and various other tasks.

  How did you handle the job application process?

I began by getting second opinions on my resume and improving it as much as possible. Then I used the COB Career Center, Career Fairs, and personal connections to meet employers and pass my resume out whenever possible.

Do you have any advice to give Marketing Majors about finding employment?

Be as proactive as possible and find any outlets you can to spread the word that you are looking for a job and have the skills necessary to be an asset to any team. Confidence will go far so practice interviewing and your “elevator speech” as many times as necessary until you have full confidence in what you are saying.

Is there any advice you can give marketing Majors about finding a job within the Marketing World?

Push as hard as you can and try to have informational interviews with people in your field to learn about the industry and a possible place for you in it. Network as much as possible and utilize your Auburn Alums, Sorority/Fraternity Alums, family friends and any other connections you can think of.