Alumna Stacy Shockley Uses Her Marketing Degree for a Purpose

Works with Foundation Corporate Gifts for Children's Healthcare of Atlanta

What was your favorite Marketing class at Auburn?

A: My favorite Marketing class at Auburn was Marketing on the Internet. 

Is there one thing you could change about your Auburn Marketing Experience?

A: The thing I would change about my marketing experience is I wish we had more creative marketing classes. This is the aspect of marketing I am most interested in. I think it's important to learn how to use Adobe Creative Suite and other creative marketing techniques to be successful in the marketing world. Public Relations majors have to learn these programs and I think marketing majors should as well. I know how to use Photoshop and In-Design and during job interviews it set me apart from other candidates. 

Where are you currently living and working?

A: I currently live in Atlanta, Georgia and work at Children's Healthcare of Atlanta in the Foundation working specifically in corporate gifts. 

Please give us a brief description of your day to day work.

A: No two days are ever the same for me, but these are some of my overall responsibilities. I assist in planning and implementing events involving patients, families, community donors, and Aflac employees to benefit the Aflac Cancer and Blood Disorders Center. I am in charge of the Macy’s Great Tree Lighting event on Thanksgiving night. In charge of coordinating photo shoots, filming, interviews, shopping trips, clinic visits, etc. for two Aflac Cancer Center patients and families. I work directly with community donors and present on behalf of the Aflac Cancer Center at community events. I develop donor relationships through hospital tours. I plan and implement patient artwork for major donors. I assist in planning and executing Hyundai Hope on Wheels event at the hospital as well as coordinate patient participation. Gift processing of over $1.5 million dollars after the 12^thAnnual WSB Care-a-Thon. Assisted in planning auction events, conducted Care-a-Thon follow up,and created 2013 Care-a-Thon calendar.

How did you handle the job application process?

A: I started the job process very very early. It takes a lot of time to find a job, submit a resume, interview and decide to take a job. You complete this process multiple times and it can be very stressful and tiring. 

Do you have any advice to give Marketing Majors about finding employment?

A: The biggest advice I can give Marketing students is the real/working world is all about who you know. Make as many connections as you can with family, friends. old co-workers, etc. Reach out to any and all connections you have. I think it's the easiest and most successful way of finding a good job. Also if you haven't already make sure you have a TON of marketing experience through internships and other marketing activities. This is what can set you apart from other candidates.