Biography:
Brooke Fletcher is a junior majoring in marketing with a Spanish minor. She is originally from Fayetteville, Georgia and is expected to graduate in May of 2014. In the fall of 2010, Brooke joined Eagle Eye Television and over the course of the last three years she has reported, hosted, and produced shows on Eagle Eye TV. Through Eagle Eye she has learned skills in front of and behind the camera, which will help her in her future career opportunities.
So Brooke, which marketing class has been your favorite?
Principles of Marketing (MKTG 3310) with Padgett has been my favorite because it has allowed me to see marketing as a whole. It was one of the harder classes I've taken at Auburn, but being able to come out of that class successful was something I am very proud of. It allowed me get a good glimpse of what my major has to offer and helped me narrow my future career path.
What advice can you give current students on getting involved in extracurricular activities on campus?
During my time at Auburn, I've been involved in Phi Mu, Modeling Board, Freshman Leadership Program, Eagle Eye TV, ESPNU College Game Day College Ambassador, and the Auburn Ambassador for Study Breaks Magazine. From my involvement, I have been able to develop relationships and skills both socially and professionally that I feel will be very beneficial to my future career. My advice to any student at Auburn would be to take advantage of every opportunity to become involved with activities that interest you, and don't be scared to try out for clubs or organizations - every interview is a chance to learn!
What changes would you like to see to the Marketing Department or curriculum within the college?
During my summer of my sophomore year I ran into the problem of not being able to take a marketing internship to count towards my major due to the fact that I had not yet taken Marketing 3310. I feel many businesses are now looking for experience, and students who are taking the initiative to get as much as experience as possible should be given the opportunity to do so.
What would you say has been your favorite and least favorite part of your experience as a marketing student in the College of Business?
My favorite part of my experience as a marketing student has been getting into my major and being able to take classes that will benefit me in my future career. The College of Business offers so much to their students, including resume building and all types of aids to prepare us for our future. My least favorite part of my experience has been that I have noticed that in some of my classes the information has begun to overlap and repeat itself, which can frustrating at times.
So for those students looking for a summer internship, what is some advice for getting an internship?
I am currently searching for an internship for this summer, but last summer I interned with WGN TV in Chicago. Working with WGN TV I was able to work with producers and reporters for the morning news show, as well as work with the marketing department on creating ideas on how the make the station more appealing to the viewers. While I had a great experience, I learned that applying to smaller companies may be a better option to gain more hands-on experience.
Can you give us any tips for leading a successful interview?
In my own experience, I have learned that it is important to not only show off your capabilities, but to stay true to who you are. I have realized that it is important to find things in yourself that make you stand out from the rest that will help you instill confidence in your employer that you are the best candidate for the job.
And the million dollar question... what are your plans after graduation?
I plan to apply for as many jobs as possible in hopes of gaining a reporting or hosting job of some sort. I plan to use my connections through previous internships and groups I have been involved with here at Auburn to help get my name out there and give myself the best chances of finding a career that I possibly can.
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